Allstate Roadside Services Splash Animation

This piece was created to act as a place-holder splash page. I developed the "line" concept to reflect the customized solutions and flexibility that Allstate Roadside Services offers it's clients. A particular challenge was to create a concept that could extend to the full corporate site and into other marketing material, as well. Ali Lawrence, a terrific animator, was a co-animator on this project and on the flash headers and footers used on the Allstate Roadside Services Corporate site.